Can you build scalable tech around garage sales? WNY founders plan to find out – Buffalo Business First – Buffalo Business First

There’s no doubt that garage sales could use modern technology tools.
From web-based marketing support to point-of-sale systems that support credit cards, there is a world of secondhand stuff out there begging for escape from its analog existence.
At least, that’s how Andrew Mitchell sees it.
The Lockport-based software engineer is the co-founder of Yardaroo, a startup with a suite of modern tech tools that support both sides of the garage sale marketplace.
Think of it as business management software for business that often only last a day or two.
“I like to say there’s a store in every house,” Mitchell said.”Yardaroo is an opportunity to build a community around that idea, with people who are looking for these sales all the time.”
Yardaroo has a few regular clients who host estate sales and also features some garage sale activity, but the core challenge is building out a more consistent base of sellers. He knows that people put their garage sales on Craigslist or Facebook and accept payments from systems such as Venmo – but nothing on the market brings these tools together to specifically support garage sale enthusiasts.
He said the tech is well-reviewed by those who use it – people can even peruse pictures of a sale, highlight items and make bids on them. If accepted, the garage sale organizers can ship those items.
Mitchell worked on Yardaroo full-time for a few years following its 2018 launch before accepting a job last year to pay the bills. He brought on Andrew Then, who works in estate sales, as a co-founder in 2019.
The company is self-funded and is still exploring the key that unlocks its product-market fit. Mitchell is confident that spark will be lit, though.
“We believe as part of our fabric in reusing, recycling and repurposing goods,” Mitchell said. “You have this potential to tap into shopping tourism, where people are traveling outside their immediate areas to visit garage sales. We just have to get the machine running.”
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