Facebook explains content it demotes in news feed in bid for transparency – Reuters

Attendees walk past a Facebook logo during Facebook Inc's F8 developers conference in San Jose, California, U.S., April 30, 2019. REUTERS/Stephen Lam/File Photo
Sept 23 (Reuters) – Facebook Inc (FB.O) on Thursday said it reduces the distribution of certain content including clickbait, posts with "sensationalist" or exaggerated health claims or low-quality videos on its news feed, and outlined its content guidelines as the social media platform faces increased scrutiny over how it displays content to users.
In a blog post, Facebook said it sought to provide clarity on the content it down-ranks in the news feed, which the company said is based in part on feedback from users.
The post comes after the Wall Street Journal reported last week that efforts to change the content algorithm to boost "meaningful social interaction" ended up rewarding posts with outrage or sensationalism.
Facebook said it also demotes content from news publishers that users rate as untrusted in surveys and content posted by pages or accounts that repeatedly violate its rules.
Our Standards: The Thomson Reuters Trust Principles.
Subscribe for our daily curated newsletter to receive the latest exclusive Reuters coverage delivered to your inbox.
San Francisco transport authorities on Thursday raised concerns about the safety record of Tesla's advanced driver assistant system, as the electric car maker prepared a wide release of a test version of the software that works on city streets and highways.
Reuters, the news and media division of Thomson Reuters, is the world’s largest multimedia news provider, reaching billions of people worldwide every day. Reuters provides business, financial, national and international news to professionals via desktop terminals, the world's media organizations, industry events and directly to consumers.
Build the strongest argument relying on authoritative content, attorney-editor expertise, and industry defining technology.
The most comprehensive solution to manage all your complex and ever-expanding tax and compliance needs.
The industry leader for online information for tax, accounting and finance professionals.
Information, analytics and exclusive news on financial markets – delivered in an intuitive desktop and mobile interface.
Access to real-time, reference, and non-real time data in the cloud to power your enterprise.
Screen for heightened risk individual and entities globally to help uncover hidden risks in business relationships and human networks.
All quotes delayed a minimum of 15 minutes. See here for a complete list of exchanges and delays.
© 2021 Reuters. All rights reserved

source