The Insights Family Offers 2022 'Vision of the Future' Report • The Toy Book – The Toy Book

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Posted by | Dec 6, 2021 | , | 0
The Insights Family is looking at its crystal ball for its annual “Future Forecast.”
The market leader for kids, parents, and family intelligence just released its 2022 Future Forecast report with insights into trends that toy and game makers, retailers, and others in the family entertainment space may want to be aware of.
“Our purpose is to provide kids, parents, and families with a voice,” says Nick Richardson, founder and CEO at The Insights Family. “Every year we track their attitudes, behaviors, and consumption in real-time, and the speed of change we are seeing cannot be underestimated. We are seeing more and more examples in our data, as to why every organization needs to become family first, and our team’s predictions for 2022 highlight a number of exciting opportunities and challenges for organizations to deal with.”
Among the highlights of the report are details on how direct-to-consumer (D2C) business is set to grow and how “purpose” is becoming a major focus in marketing.
The 26-page report is available free of charge at get.theinsightsfamily.com/futureforecast.
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James Zahn is Deputy Editor of The Toy Book and Editor of The Toy Report. Best-known as THE ROCK FATHER™, Zahn is an Illinois-based writer, media personality, commentator, director, actor, adventurer, raconteur, and overall pop culture and toy enthusiast. James is frequently called upon for expert commentary on the toy industry and has been seen on or quoted in Yahoo! Finance, CNN, FOX Business, MarketWatch, Forbes, NBC, ABC, The New York Times, The Washington Post, The NY Post, The Chicago Tribune, PopSugar, Fangoria, Starlog, and many more. He is also a Senior Editor of The Pop Insider and The Toy Insider. Follow James on Twitter @TheRockFather. Email him: [email protected]
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The Toy Book is the leading trade magazine serving the toy industry. Since 1984, the Toy Book has been the authority on news, trends, new products, and happenings within the toy industry. We cover toys, games, licensing, video games, kids and family entertainment, business trends, retail, and much more. With the largest reach in the industry, The Toy Book is a must-read for anyone in the business of toys or kids’ entertainment.
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